Pan masala is an Indian mouth-freshening spice mix and is usually chewed in the mouth after spicy, aromatic food. The market for this product and the corresponding assortment is huge in all quality levels, which is why appropriate packaging is necessary for successful marketing, especially in the high quality segment.
The substrate of “Sundar” - a composite material made of CPP metallised paper - allows the application of metallic effects by hot foiling with different embossing methods, which achieve extraordinary, noble-looking effects. The resulting packaging adds value to the product and increases its visibility on the shelf.
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